Loudness war in audio mixingLoudness war is the name of some trends prevailing in music industry which lead to a gradual increase in loudness of mixes. Behind it lies a striving to emphasize your audio and make it be more noticeable on the background of the others. Loudness war is widely spread occurrence in a number of spheres of music mixing industry, yet more often it happens in the field of radiobroadcasting and album recording mainly of a commercial trend. In the latter case the trends of the increase in loudness have been caused by musicians’ and producers’ desire to release music product with loudness exceeding competitors.
On the other hand, there’s a level limit. After you have achieved it, you can increase common loudness only with the help of extra dynamic processing at the professional mixing stage. Yet the unreasonable use of this stage always brings about sound distortion and signal amplitude compression. If you delve into the background of the case, you can find out some interesting facts. They noticed that in most cases much louder audios in jukeboxes are in better demand in comparison with much quieter tracks. After that interesting fact had Loudness war in online audio mixing and mastering servicesbeen found out, record companies decided to add some loudness to audios to increase their competiveness.
However, there were vinyl records then, and because of their physical peculiarities they didn’t allow record companies to get bitterly carried away by the realization of those plans. It is commonly known that a vinyl record is a lacquer surface with fine grooves inscribed in it. Vibration recording of an analogue sound is made on these grooves.

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